Lapolla Achieves EU Approval and CE Marking for SPF

Breaks Through Barrier To Effective Entry Into European Market
HOUSTON, TX — (MARKET WIRE) — July 14, 2011 — Lapolla Industries, Inc. (“Lapolla”) (OTC BB:LPAD.OB – News), a Houston based manufacturer and supplier of spray foam insulation, cool roof coatings and equipment designed to reduce energy consumption in the residential and commercial markets, for both new construction and retrofit applications, today announced achieving European Technical Approval and CE Marking for its low density open cell spray foam insulation.
A European Technical Approval (ETA) for a construction product is a favorable technical assessment of its fitness for an intended use. In conjunction with an Attestation of Conformity (AC) procedure, ETAs allow manufacturers to place CE marking on their products, which is a key indicator of a product’s compliance with EU legislation and enables the free movement of products within the European market. By affixing the CE marking on a product, a manufacturer is declaring conformity with all of the legal requirements to achieve CE marking and therefore ensuring validity for that product to be sold throughout the European Economic Area.
According to Lapolla’s President and CEO, Doug Kramer, “Lapolla’s achievement of an ETA for its Foam-LOKTM FL 500 product in Europe and corresponding CE marking opens up a multitude of sales channels and ensures access to EU markets. The global demand for energy savings has Lapolla and its distribution partners in an ideal position. Lapolla expects international distribution channels to continue to grow aggressively in the near term.”
The first Lapolla Global Summit was held in April 2011 in Amsterdam and attended by distributors representing 16 countries from Europe, Scandinavia, Middle East and Africa. The Summit provided extensive coverage of Material Safety, Handling and Environmental, Marketing and Sales Strategy with the Lapolla brand as the common global thread. Plans are underway for the Lapolla Global Summit – 2012.
About Lapolla Industries, Inc.
Lapolla Industries, Inc. is a manufacturer of spray foam insulation and cool roof coating products targeting commercial, industrial and residential applications in the roofing and insulation construction industries. Additional information about Lapolla is available at
About European Organisation for Technical Approvals
The European Organisation for Technical Approvals (EOTA) comprises the Approval Bodies nominated to issue European Technical Approvals (ETAs) by EU Member States and EFTA States who have contracted to the European Economic Area Agreement. A construction product with an ETA, satisfying the Attestation of Conformity provisions, can carry CE marking and can be placed on the market in any of these EEA countries. EOTA has been constituted as a legal body under Belgian law, with four organisational levels: Plenary Meeting – Executive Commission – Technical Board – Working Groups. The role of EOTA is primarily to monitor and progress the drafting of ETA Guidelines and to co-ordinate all activities relating to the issuing of ETA’s. EOTA operates in close co-operation with the European Commission, EFTA, CEN, European trade associations and industrial organisations, who are also present as observers at various EOTA levels. Additional information about EOTA is available at
Forward Looking Statements
Statements made in this press release that are not historical facts constitute “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, Section 21E of the Securities Exchange Act of 1934, as amended, and the Private Securities Litigation Reform Act of 1995. These forward-looking statements are necessarily estimates reflecting the best judgment of senior management and express the Company’s opinions about trends and factors which may impact future operating results. Such statements rely on a number of assumptions concerning future events, many of which are outside of the Company’s control, and involve risks and uncertainties that could cause actual results to differ materially from opinions and expectations. Any such forward-looking statements should be considered in context with the various disclosures made by the Company about its businesses. All information in this release is as of the date hereof. The Company undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the Company’s expectations.
For further information regarding risks, uncertainties, and other factors associated with Lapolla’s business, please refer to the “Management’s Discussion and Analysis of Financial Condition and Results of Operations” and “Risk Factors” sections of Lapolla’s SEC filings, including, but not limited to, its annual report on Form 10-K and quarterly reports on Form 10-Q. Copies of Lapolla’s press releases and additional information about Lapolla is available on the World Wide Web at
Lapolla Contacts:
Douglas J. Kramer, CEO
Michael T. Adams, CGO
Charles A. Zajaczkowski, CFO
(281) 219-4700